Promotional tours are specialorganized and planned trips, not intended for ordinary ordinary tourists, but for representatives of travel companies who want to expand the range of their services.
В программу рекламных туров, как привило, входит visiting the country or several countries with sightseeing of the most interesting cities. In addition, representatives of the tourism business get acquainted with the most interesting and promising hotels, and also see how an excursion program can be arranged for future tourists. In addition, employees of travel companies are closely acquainted with the peculiarities of the local mentality, as well as the various subtleties of life in the country.
Promotional tours from tour operators aimcreate a positive impression of a particular country or region, find out how rest can be organized. Companies offering such tours, expect that after analyzing the opportunities, representatives of travel companies will build relationships with visited hotels and advertise them among the buyers of their services.
Travel agency representative departing topromotional tours, must be properly prepared. This means that to go to a predetermined country, while pursuing certain goals, it is necessary with knowledge of some questions. The same can be said about the organizers of such tours.
In order to visit a new unfamiliar country has the most return, read some of the rules, compliance with which will help solve all the tasks set before you. So:
1) When planning promotional tours, allocate timefollows in advance. For the most part, this rule applies to the organizers of travel, but it will be useful for representatives of travel companies. Only a properly planned trip will be able to satisfy all the needs for exploring a new tourist route in such a short period of time, because, as a rule, this is only 1-2 weeks.
2) To lead the group during the trip shouldrepresentative of the company, who has extensive experience in organizing such events and at least several times visited the visited country. Otherwise, you will have to search for the necessary information yourself.
3) Recently, many representatives of travel agenciesneglect their direct responsibilities for opening new routes and attracting more tourists. At the same time, promotional tours are increasingly being used by such people as a free or low-cost opportunity to relax, and at the same time to see a new country. In order to improve work efficiency, you should create the maximum number of obstacles. We are talking about the fact that in each hotel it is desirable to stay no longer than one night, and visits to attractions, as well as infrastructure elements to intensify.
4) Another way to increase efficiencypromotional tours is to maintain constant contact with people who participated in this program. For example, you can periodically ring up and ask how things are progressing in developing a new route, whether an advertising campaign is being conducted, and how many people have expressed their desire to visit a new country.
To reduce the cost of promotional tours, manythe organizers are trying to combine the inspection of several neighboring countries in one trip. On the one hand, such a tour is quite tedious, but on the other - it allows you to create an impression of several states, on the basis of which to offer tourists full-fledged trips.
Promotional tours 2011 are organized so thatrepresentatives of the tourist business were able to visit one or more exotic countries, about which our travelers know almost nothing. This trend is due to the need to popularize previously unknown directions.