Категорийный менеджер является специалистом, responsible for the conduct and implementation of the commodity policy, corresponding to the objectives of the company. At the site of work, which he owns, the manager can dispose, manage and control the process of distribution of goods. Increase the profitability of a unit that has no demand, also should a category manager. Its responsibilities in this case - the application of any compelling measures (from the advertising campaign to the action and the bonus system).
Также специалист в данной области является the main person forming the assortment of the outlet. It is the category manager who is responsible for choosing the right product, finding among the large number of producers necessary, developing and maintaining a favorable pricing policy. Obligations require him to have resourcefulness, wit, creativity - the qualities originally available in thinking. The performance of managerial functions implies the presence of the specialist's deep knowledge and practical skills in the trading business.
Consider what functional duties,tasks, rights and responsibilities contains the job description of the category manager. We omit the general provisions, which deal with the terms of employment and the place of the employee in the structure of the enterprise.
Tasks
1. Organization of the supply of goods without interruption.
2. Achievement of the planned turnover and profit.
Liabilities
1. Drawing assortment matrix.
2. Implementation of the search for suppliers, the conclusion of contracts with them and control over obligations.
3. Forming orders on the basis of sales reports.
4. Control over the timely receipt of goods.
5. Providing outlets with a full range.
6. Determination of minimum and maximum balances.
7. Control over the display of goods at the point of sale.
8. Acquaintance with the results of audits and making proposals for eliminating surpluses, shortages, regrading.
9. Control over the conformity of the goods to the current GOST and TU.
10. Providing warehouse and logistics workers with information on transportation and storage rules (if necessary).
11. Formation and coordination of the mark-up, approval of changes in retail prices.
12. Control over the performance of the functions of accountable professionals.
13. Participation in the planning indicators of turnover and profits.
14. Analysis of demand.
15. Studying the activities of competitors.
16. Analysis of sales.
17. Providing reports on time and in the required form.
18. Fulfillment of executive orders.
Next, the points will consider what the category manager has the right to.
2. Familiarization with management decisions related to its activities.
3. Making proposals to improve the efficiency of the trade process.
4. Requests from specialists for information and documents necessary for work.
Finally, we consider the points in which it is indicated what the category manager is responsible for.
1. Ignoring the duties provided by the position.
2. Causing damage assessed materially.
3. Disclosure of commercial information relating to the enterprise-employer.
The job description of a category manager states that a violation of any of its points may result in a disciplinary action or dismissal.