FlavourArt fluid has become widely knownamong Russian fans of electronic cigarettes. Its popularity is due to the excellent marketing plan of the company, advertising, as well as high-quality flavors, designed taking into account the peculiarities of the domestic market and in accordance with strict European standards. What are the advantages of this product? How is it different from others? Does he have flaws? And what is the opinion of Russian steamers about it?
General information about the manufacturer
A well-known Italian company all over the worldFlavourArt was founded in early 2006 by a married couple: Mancini and Ficcino. According to the creators of Anna and Maximilian, initially it was planned to organize a small company specializing in the production of food flavors. And only after a while the company began to produce a modern liquid for cigarettes with a variety of fruit and tobacco smells.
A big role in the life of a young but promisingthe organization played the first online store. The couple opened it in the middle of 2007. It is thanks to him that more people have learned about FlavourArt products. Exactly two years after the establishment of the store, the company's representatives began to think about a new project in which their flavors would be used as a liquid filler for electronic cigarettes.
Popularity: the way of trial and error
The experiment was successful.About the company they started talking: Liquid FlavorArt for electronic cigarettes became a real hit number 1 in the world of wicking. And the organization itself has incredibly quickly developed into a real network, expanding production capacity in Milan, Oleggio and opening a number of branded stores in Europe. To date, the company owns over 2,000 m² of its own production facilities. Hundreds of employees work at its enterprises. A major dealer network spread not only across Europe, but also found a corresponding niche in Russia.
More about the company's products
The FlavourArt fluid, which has become world-famous and intended for electronic cigarettes, is packaged and manufactured in sunny Italy. Currently, it is represented by three categories:
- Traditional (traditional or classical).
- Velvet Cloud.
- Premium.
In this case, to the category of classical products,produced by the company, can include small capacity of 20 ml with nicotine content of "0", "3", "6" and "12". In this group there is a smell of over 37 different flavors. Among them there are bright notes of forest fruits, cola, currant, watermelon, munsun, joey, melon, cherry, lime, strawberry and other plants. There are in the classical category and a liquid for cigarettes with unusual smells. For example, there is the flavor of "Apple pie", "Espresso coffee", "Storm", "Black fire" and others.
Category Velvet Cloud unlike the previous onehas only 5 main smells. Among them - "Yabloko", "Soho", "Kola", "Forest berries" and "Melon". Moreover, all products of this group have a convenient cone-shaped applicator-dispenser, reminiscent of the remedy for the treatment of the common cold. They contain "0", "1.5" and "3" nicotine. In addition, in Velvet Cloud, all liquid for electronic cigarettes FlavourArt - 30 ml. In addition, it contains VG / PG-70/30. Each container is packed in a plastic bottle and a bright cardboard box. It is noteworthy that all products from this and the other two groups have a completely translated into Russian language label and instruction.
Premium fluids are also producedCapacity of 30 ml and contain a similar Velvet Cloud amount of nicotine. But unlike the previous category, this kind of product has a kind of dispenser, reminiscent of a pipette. In addition, all positions from the assortment line are produced not in plastic, but in glass containers. The number of fragrances present in this category is five different species. It is interesting that among them there is a liquid for cigarettes FlavorArt with completely unusual smells. For example, there is an incredible "Baked apple with glaze", "Flakes with milk and marshmallow", "Donut with cream and candied fruits" and others.
What tastes are characteristic for the company's products?
All tastes, ever created by the manufacturer, can be conditionally divided into five types:
- With the smell of tobacco (tobacco).
- With the aroma of juicy fruit (fruit).
- With the smell of coffee, cappuccino and cocoa (coffee).
- With the aroma of drinks (cognac, wine, brandy, etc.).
- Mixes.
A vivid example of tobacco flavors isMaxx-Blend. In its composition there are more than 60 various ingredients. So, here you can feel the subtle notes of almonds, tobacco and a few spices. Among the fruit smells undoubtedly leading the Red Apple, Melon, Watermelon and Peach, and coffee - Espresso Coffee. Between a large assortment of drinks you can choose long, but the immortal flagship is "Fresh and sweet hookah."
What other flavors does the manufacturer offer?
In addition to the above flavors companyFlavorArt also offers a number of other odors used to refill cartridges for electronic cigarettes. For example, one of these concentrates is "Apricot" with a delicate aroma of fruit pulp and a barely perceptible note of ripe plum. Also in the product line of the manufacturer, you can find the following smells:
- "Brandy" (with the aroma of oak bark).
- "White wine" (with berry and fruit tones).
- "Red wine".
- "White Grapes" and "Red Grapes".
- "Carnations" (with the flavor of mulled wine).
- "Grapefruit" and others.
Most often, these concentrates acquireintermediaries interested in the goods of the Italian company. Later they dilute them in a ratio of 1: 3 and bring it to the state of classical flavoring. And, finally, the final product is then used as a liquid for modern electronic cigarettes.
What are the benefits of FlavourArt products?
If you compare the products of the Italian company andother analogues, the first have a number of significant advantages. First, FlavourArt products are certified and manufactured in accordance with European quality standards. According to the heads of the company, they approach the production process very seriously. For example, the staff at the company's factories are obliged to observe cleanliness, even sterility. To do this, they wear white, like most medical professionals, gowns, as well as hats for hair and shoe covers.
Secondly, FlavourArt liquid does not containharmful components. In its structure you can find the following ingredients: vegetable glycerin, propylene glycol, nicotine. The company's products contain no sugar, protein, alcohol, ambroxides, dyes, parabens, preservatives, gluten and other substances that are contrary to the policies of European food safety agencies.
Third, the price of FlavourArt carmel liquid andother flavors of the company are relatively democratic. For example, the Joytec product of Italian production is 15% lower than its Chinese counterpart. Moreover, the company does not seek to raise its prices. According to the company's employees, for all the time of its existence on the Russian market of electronic steam generators, FlavourArt only once reviewed the cost of production in the direction of its increase. This happened in 2014. And then because of the change of packaging material.
A few words about usability
Each package has detailed information fromthe address of the Russian representative office of the company authorized to receive offers and complaints from buyers. In addition, each bottle in which FlavourArt flavors are present has reliable protection from children, contains a sticker and a full description of the composition and shelf life. And most importantly, the convenient applicator is quite thin. This allows you to facilitate refueling of clearomizers (evaporators) with a small opening.
Are there any drawbacks to the products?
Despite the many advantages, the company's productsFlavourArt has some drawbacks. However, most of them are based on customer feedback. For example, some of the bathers say that not all vaporizers are suitable for electronic cigarettes of an Italian company. Ideally, clearomizers working on batteries of 1600 mAh fully comply with it. Moreover, their power should be at least 3 watts. Otherwise, it is impossible to achieve 100% transfer of flavor and taste.
Other bathers among the disadvantages of the productemit the opacity of the liquid used, because of which its evaporator clogged faster. However, users found a way out and did not change the manufacturer. According to them, they simply wash their vaporizer once a week. In general, the electronic cigarettes (FlavourArt is a company with many years of experience in the production of high-quality flavors) were completely satisfied by the Italian company.
What do users say after testing the fluid?
There are many fans of FlavourArt productswho repeatedly tested liquids with different flavors. For example, one of them came to the liking of Virginia (Virginia), which has a soft tobacco aroma and a slightly sweet coffee aftertaste. In their opinion, the smell is so unobtrusive that it does not bother even after the hundredth time of use.
Other bathers came to the delight of the liquid "7Leaves ”, manufactured by FlavourArt (reviews about the company allow us to estimate its popularity in the domestic market of electronic cigarettes). In their opinion, the smell that they felt is a real tobacco mix. It does not contain aftertaste and has a slight warming effect, therefore we recommend for use in winter. The third one liked “Fruit mix” with a bright aroma and taste of cherry. After using it, you can catch a barely perceptible sweetish aftertaste. The fourth came to taste the pungent and smoked smell of “Black Fire”, and the fifth - the rich aroma of “Cuban tobacco”.
How to attract their customers to the company?
To attract more customers, the companyFlavourArt often arranges exhibitions. And also offers all sorts of actions, with the participation in which anyone can taste these or other flavors. It is noteworthy that not only avid ferry lovers like to take part in such events, but also beginners who are just beginning to comprehend the basics of vaping.
