In the framework of the development of market relations,investment is an important basis for financial activity and a source of economic development. It is very useful to be able to calculate the effectiveness of investments, expanding their scale over time.
Evaluating the effectiveness of an investment project, you should go through several stages:
1) to develop an investment proposal and a declaration of intent;
2) to form a feasibility study of the project;
3) to carry out economic monitoring;
4) to calculate the economic efficiency of the project.
Need to collect the necessary information, the amountwhich will depend on the stage at which the project is located and on its complexity. It includes the goal, information about the organization that implements the project (organizational and legal form, the time of existence at the market, state of finance, etc.), type of product, risk assessment. Also note that the collection of this information is carried out before the calculation of efficiency.
It is important to evaluate the following types of project performance:
1) Производительность программы в целом (это чаще all comes from the commercial or public position, and both of these types should be considered from the point of view of one respondent who implements this project using their own funds)
The calculation of the effectiveness of these parties has the following objectives:
- determine the potential attractiveness of the program for potential partners;
- find sources of funding.
2) The effectiveness of participation in the investment project.Anyone can be involved in the implementation of the program: the enterprise itself, which creates the project, and the banks that lend it, and the company that leases equipment, etc. Also, the project may be affected by higher structures, such as, region, industry, which may significantly affect the implementation of the investment project.
It is necessary to determine how effective the participation of each respondent is in the program.
This kind of project performance has the following goals:
- check the feasibility of the investment program;
- assess the interest of all participants in the implementation of the project.
The calculation of the effectiveness of an investment project is a category that reflects the conformity or inconsistency of the program with the interests and goals of its respondents.
Evaluating commercial effectiveness, shouldconsider that the effect here is the flow of real money, defined as the total number of finance from operating and investment activities for each year of the project.
1) the degree of introduction of information about the product in the consumer consciousness;
2) the number of purchases per unit of time, etc.
When deciding on the effectiveness of a project, you should determine how well it meets the requirements and goals of the developers of the investment program. Then we can talk about its implementation.