The term "metric" has far from the only meaning. Let's touch them in general, focusing on the most relevant for today - "Yandex. Metrics".
What is metric
The concept has several interpretations in dictionaries:
- reduced education from the term "metric tensor";
- function, which is designed to determine distances in a metric space;
- ON-metric - the value expressed in the numbers of any properties of certain software;
- in poetry: the teaching of the ancient Greeks about the rhythm, the structure of the poetic speech;
- in the theory of music: a special section devoted to the study of the value that measures various rhythmic constructions - the meter to the musical;
- a synonym for the birth certificate, a metric register, a noble genealogical book;
- a numerical value that affects the choice of the route of information in computer networks.
Also, "Metrics" is the name of the Russian network of construction hypermarkets, the book of mathematician Geron of Alexandria.
"Yandex.Metrics"
Today the word most often appears in the titleone of the services of "Yandex". In this vein, the "metric" is a web analytics tool widely used in e-commerce. In particular, it provides an analysis:
- the audience of the site;
- the behavior of visitors on it;
- revenue and resource conversions;
- traffic sources;
- speed of the site, as well as its availability;
- effectiveness of a particular advertising campaign.
Yandex.Metrica reports
"Metrics" is a service that generates reports:
- The general picture of attendance of the site.
- Distribution of visitors by traffic sources (requests in search engines, link from social networks, advertising).
- Demographic characteristics of visitors to the site.
- The interaction of visitors with individual elements of the site - transitions through links, downloading content, viewing certain pages.
- Playback of the route of the visitor's actions, analysis of the filling of certain forms.
- Information about the software, devices, from which the views were made.
- About the results of checking the availability of the resource by the system, its load.
- For Internet marketers: detailed information about all orders made on the site.
All listed options are free.In "Metrics" there is only one paid function - "Target call". This is a summary statistics of calls of potential consumers, who became aware of the number of a certain user from a number of external sources.
A metric is a concept that determines the most diverse phenomena of reality. In light of modern realities, many associate the word with the same name service of "Yandex".