/ / Cookies Wagon Wheels - the old brand with a new taste

Cookies Wagon Wheels - the old brand with a new taste

Wagon Wheels Cookies are delicious and interesting.dessert. It is a delicious biscuit, consisting of two halves, between which is a cozy soufflé and bright jam. Also, Wagon Wheels cookies are covered with a layer of chocolate coating, the smell of which is felt immediately after opening the package.

And who produces?

Печенье, выпускаемое под этим названием, owned by a company famous since 1990. Then on TV you could see a lot of interesting and perky commercials, the main roles in which were assigned to cowboys or Indians. The company itself originated in the UK in 1948, where it soon gained popularity due to its desserts, which could be eaten on the way to an important event.

Despite the fact that the popularity of this cookie inRussia came in 1993, soon because of the difficult political situation, exports from the UK was discontinued. However, the sale of Wagon Wheels cookies in Samara is not surprising. The same applies to other large and not very cities. Their sale is carried out mainly in large chain stores and supermarkets, but sometimes it can be found in kiosks.

Wagon Wheels Cookies

And again to Russia!

Печенье Wagon Wheels, производитель которого не I wanted to lose the market, came back to Russia somewhere in 2012. However, there was no point in launching an advertising campaign with cowboys or the Indians, after all, times were different.

However, in commercials actively usedlove adventure and adventure. Cookies Wagon Wheels has positioned itself as a quick snack for those who are looking for a lot of new things and simply do not have time for a full meal.

sale in samara cookies wagon wheels

Package design

Of interest is the design and packaging of cookies.Initially, dessert arrived on the shelves, which was packed in bright blue packs. The name was on them, the capital letter of each word stood out. Later the design was slightly changed, it was decided to change the color of the package to red.

This was probably done in order to attractconsumer attention, as bright color attracts many. Moreover, such a pack stands out among the rest of the variety of cookies. Also in one package are six cookies, weighing 216 grams.

Wagon Wheels Cookies

Taste of biscuits

Cookies Wagon Wheels, the composition of whichreally interesting, it consists of two round biscuits with a pronounced chocolate smell. The icing, which contains bitter chocolate, also adds a piquancy. Souffle is a gentle addition that connects the details of the dessert. Also, the sponge cake is soaked with a thin layer of tender berry jam, with pronounced sourness.

An interesting fact is that according to the results of one oftasting produced by the manufacturer, cookies Wagon Wheels wins due to the icing. This element was named first. Next in the ranking were the jam, the cookie itself and, finally, the souffle. However, in the complex this dessert is much tastier.

Harmony is achieved through a combination of differenttastes. For example, a fairly hard and crispy biscuit is adjacent to a soft and delicate icing. The same can be said about the combination of jam with a light but pleasant sourness and glaze, just melting in your mouth. The pronounced chocolate flavor especially pleases the sweet tooth and lovers of this kind of desserts.

Cookies Wagon Wheels Manufacturer

Composition and nutritional value

The caloric content of this dessert is 431 kcalper 100 grams of product. Therefore, there are such cookies packs are not worth it. However, it is easy to saturate, helping to fight hunger. Wagon Wheels cookies also have trace elements that are beneficial to the body, such as iron and magnesium. This has a beneficial effect on the human nervous system. By the way, the dessert also contains elements rich in vitamins of group B. This also has a good effect on the heart system. But it is the diseases associated with this organ, and severe stress - this is a global problem for most people around the world.

Dessert does not contain anyartificial flavors or dyes. Manufacturers emphasize the naturalness of the product, as can be seen from the composition. For example, in the first place is wheat flour, and Curmin - a natural dye - in the last.

Cookies called Wagon Wheels are a long-standingguest on store shelves. However, the second wave of popularity came to the dessert after 2012. At the same time, such cookies became an excellent option for snacking, which is important for people who actively spend the working day without any interruptions.